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Technologists Creatives Strategists

An IMPACT
AGENCY

When you strive for a better world with your business, we're right there beside you making sure your digital presence is as transformative as your mission.

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A collection of three photographs that identify the spirit of the White Raven brand. The sun peaking through the shape of a heart made by placing two hands together to form one. A holographic moon with vector lines around it levitating off the open palms of a designer against a purple background. Someone's legs dangling from atop a black brick wall with the words

Making a difference

Uplifting Mission-Driven Brands

With every pixel & strategy, White Raven combines passion & experience to offer strategic marketing & technology enablement services to sustainable organizations, such as veterinary hospitals, non-profits, & renewable resource firms.

Technology Enablement:

  • Make an impact with effective strategic marketing
  • Leverage the power of HubSpot to expand your brand
  • Promote sustainability through effective messaging
  • Streamline operations with integrated marketing systems
  • Utilize Shopify eCommerce to drive revenue growth
  • Collaborate with a mission-driven Vegan team 

Our Approach

Strategy + Technology

White Raven empowers your organization with the right combination of strategy, technology, and data to create sustainable growth. We'll show you the way, providing the tools to make an impact.
Rotating images of screenshots from the HubSpot User Interface showing all the data, functionality, and ease-of-use available through the HubSpot suite of tools.

Grow Smarter. Scale Faster.

We'll Set You Up with the Tools for Success

HubSpot is more than a Customer Relationship Management (CRM) tool. It is a robust platform, rich with features that enable your marketing, sales, support, operations, and commerce teams.

When you have a secure, easy-to-use, customized portal for your website, sales pipeline, marketing campaigns, and more, you'll efficiency will improve across your organization.

We will help you determine which tools make the most sense for your business and we'll teach you how to use them effectively, setting you up for long-term success.

A closeup of a person reading data from colorful graphs and charts shown on a laptop screen and a mobile screen.

Sell Online. Sell In-Person.

We'll Help You Create a World-Class eCommerce Solution

Shopify is the most powerful eCommerce solution available. Create perfect buying experiences using online storefronts, flexible point-of-sale features, and a robust app marketplace.

When you take advantage of Shopify's immense library of resources, you'll have everything needed to sell to every buyer, everywhere.

We will partner with you to implement the tools needed to power your business, coaching you how to maximize the use of their features.

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Create More. Using Less.

We'll Provide Coaching to Master AI Tools

AI is a catalyst for innovation. Effectively harnessing the potential of Large Language Models (LLMs) and Natural Language Processing (NLPs) tools create new horizons.

When you incorporate tools like ChatGPT into your business, you'll accomplish tasks faster and with greater precision, but only if you do it correctly.

We will work with you to ensure that the complexities of these tools are effectively integrated into your daily business operations.

 

Our Team

All Partners, All In

As rare as the White Raven itself, our studio is vastly unique.
In every interaction, you're working with an owner.
We each guarantee full attention, investment, and a personal stake in your brand.
  1. Strategy Partner

    Jerry Dinsmore

    Jerry is a bitch (1080 × 1080 px)
    Strategist, Analyst, Consultant 

    Army Engineer | HubSpot Expert | Shopify Expert

    Creating & building new things has been a big part of what Jerry has loved to do most since he was a kid.

    And it shows. 

    As Strategic Partner at White Raven, he gets up every day excited to tap into his keen, unique brand of creativity & critical thought to deliver specific solutions for the very specific issues our clients struggle with in their businesses. 

    Jerry is a listener, a leader & a deeply GOOD person who has natural empathy for what others are going through. He’s articulate, brilliant & makes everyone feel at home & safe knowing that he *will* find a way forward. 

    Jerry says, “It is amazing when you can find purposeful work that speaks to you on a core level like website strategy & design does for me.” 

    He's an army veteran, a dad to 4 amazing kiddos & he loves to game & talk shop with his 3 ravens. 

  2. Creative Partner

    Sarah Michelle Dinsmore

    Sarah (1)
    Branding, Design, Consultant

    BFA in Fine Arts | Brand Development Expert | Fine Jewelry & Luxury Brand Expert 

    Sarah is a brand enthusiast with some bite.

    She’s spent years diving into the world of branding & marketing & exploring the magical realm of storytelling, design & consumer experiences - & she knows a thing or two about how to make your brand spark to life for your North Star clients. 

    Her passion for creating meaningful connections between brands & people led her to some big adventures with measurable impact - from crafting exciting campaigns to leading creative teams. 

    Now, she’s set to rock as a Creative Partner here at White Raven to bring her creative flair & strategic chops together to take your brand to new heights. 

    Sarah’s a mom of 4 vegan kiddos - & in her (very) spare time, she loves to dive ocean reefs & play FFXIV with friends.

  3. Creative Partner

    Ginny Grimsley

    Ginny (1080 × 1080 px)
    Conversion Consultant, SEO Specialist, Data Analyst

    PhD in English | SEO Expert | HubSpot Expert 

    Curious, highly empathetic, and a little neurospicy, Ginny's been interested in how the Internet & SEO work since 1994, when she built one of the first 10K websites on the planet during her doctoral study at the University of Southern Mississippi's Center for Writers. 

    She's a poet, a futurist, an AI ethicist & an advocate & activist for the transgender community nationwide.

    She's unreasonably into trees, playing FFXIV with friends & her long, weekly talks with her 23yo son, Sam.  

  4. Technologist Partner

    Bryan Ossa

    Bryan (2)
    Technologist, Strategist, Consultant

    BA in Art & Tech | HubSpot Expert | AI Expert

    Tinkering and optimizing is Bryan's lifeblood. It is what gets him up in the morning and keeps him motivated throughout the day.

    He has spent well over a decade playing at the intersection of technology, strategy, and operations within a variety of industries to craft solutions that drive growth.

    Bryan is keen to disrupt the status quo and uses this passion to drive advocacy for positive change and mental health. He simply wants the world to be a better place.

    He partnered at White Raven, combining his knowledge with the wealth of experience already present to help make a difference.

    Bryan has an absurd amount of interests as diverse as his neural pathways - games, the outdoors, engines, music - you name it, he probably enjoys it.

  1. Discovery Strategy

    Deep Dive

    Exploring the depths of your business to fully understanding needs & wants. Identifying goals, hatching a plan of attack. 

    Your journey with White Raven begins with Jerry Dinsmore—a discerning, empathetic listener & a natural leader.

    Backed by in-depth Google & HubSpot expertise, Jerry works in tandem with the team to crafts bespoke strategies that resonate with your values & specific needs.

    Clients adore Jerry, not just for his business acumen, but for his commitment to elevating brands that make a meaningful impact.

    Jerry & the team ensure you get the right tools, no more, no less, setting the stage for sustainable growth and purpose-driven success.

  2. Continuity Experience

    Brand Alignment

    Making your brand experience and UI come to life, pulling out elements and graphics to support the vision.

    Meet Sarah Michelle Dinsmore, your creative powerhouse.

    With an MA in Design, plus extensive Shopify & HubSpot expertise, she's the architect behind your brand's visual narrative.

    Sarah skillfully blends color, font & story to create designs that are not only stunning but resonate deeply with your target audience.

    She's quick to grasp your brand's essence, transforming it into compelling visuals to build a cohesive customer experience.

  3. SEO Copy

    Customer Journey Creation

    Content mapping & execution. The who, what, why, & how's to help your clients feel understood, educated & hooked! 

    Introducing Ginny, your go-to for compelling copy & SEO magic.

    A HubSpot expert, she listens attentively & crafts content that not only speaks your brand's language but drives traffic & sales.

    Specializing in both on-site and off-site SEO, she's a lateral thinker who harmonizes your brand voice & SEO strategy, setting the stage perfectly for the next step in your marketing journey.

    Ginny is the linchpin who ties your narrative to numbers.

  4. Marketing Strategy

    Marketing Systems Implementation

    Once we have our eggs in the right position, its time to heat those babies up! Planning out purposeful cross functional advertising campaigns to grow brand audience & engagements.

    Next up & constant in your journey is Jayme - the architect of your digital marketing landscape.

    With expertise in HubSpot, Google & a plethora of social media channels where your ideal customer is most likely to visit, he listens carefully to understand exactly what level of consistency your marketing strategy needs in order to work best for you. 

    A savvy data analyst, Jayme crafts foolproof strategies and actionable insights, ensuring your marketing efforts never miss the mark.

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Building nests up to 5 feet wide by 2 feet deep, ravens naturally build sustainable communities for the whole flock, not just for themselves. 

At Our Core

Build a Bigger Nest

We're dedicated to working only with brands that believe in making the world a better place.
Fair trade, sustainable practices, eco-friendly packaging & shipping.
It is essential to do right by all life on the planet.

Are you one of those rare birds?
eggs

 

Build

Community

None of us can do this alone. To sustain our businesses, we must build community, not just relationships. 

How we build it:

  • Identify Your Ideal Customers
  • Educate with the Right Marketing
  • Get Your Brand Aligned, Exactly
  • Nurture Your Contacts Forever
  • HubSpot, HubSpot, HubSpot

Create

Strategy

Every partner at White Raven is a lateral thinker hell-bent on helping good people do great things. You're next. 

How we do it:

  • Active Listening
  • Constant Collaboration
  • Communication Systems in Place
  • Curiosity & Research
  • Google + HubSpot + MORE Tools

Focus

B2B + B2C

We're B2B specialists, but we have massive experience & understand the specific needs of B2B & B2C brands.

Why we do it:

  • Every good brand deserves it
  • Consumers need vegan brands
  • Small businesses need promotion
  • We know these ecosystems
  • HubSpot + [insert_tool] = Magic
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Ready to Hire The Ravens?

Send a Raven

Fly Further. Build More.

Embark on your flight with us and amplify your impact.

Reach out and let us help you spread your brand's wings.

Together, we'll win hearts and change the world, one click at a time.
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